Wednesday, March 06, 2013

“Carrier believes in Sustainable Growth”

Gaurang Pandya, the newly appointed MD of Carrier India, reveals to B&E the strategies that have worked for them in India

B&E: You have been associated with Carrier for long now. How has been the journey so far?

Gaurang Pandya (GP):
It’s has been wonderful. In fact, I have gained a lot when it comes to understand the international markets. I was in Singapore and US with Carrier on the financial and business side. I was also involved in lot of programmes in Asia Pacific region and have worked on areas like localisation, signing of JVs with partners apart from various distribution initiatives taken up by the company. The learnings from these experiences have been really helpful as one can now see these activities happening in India as well.

B&E: Carrier has always believed in maintaining a very low profile opposed to its competitors when it comes to promotions? What is the logic behind this strategy?

GP:
As we are a part of the US-based United Technologies Corporation (UTC), therefore there are certain set of laws under which we are governed. For instance, it is the US law pertaining to defence, anti-trust regulation of India and anti-competition laws of US, et al, that applies to us. Thus, if you ask us our growth rate for the year we might answer the question in two ways. First, these rates are for internal usage, and second we don’t want to disclose it to the outside world.


Source : IIPM Editorial, 2012.
An Initiative of IIPMMalay Chaudhuri
and Arindam Chaudhuri (Renowned Management Guru and Economist).

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