Thursday, August 30, 2007

YAHOO!

The brand is in the midst of a storm brewed by its competitors & rising consumer demands...
The last time something worked out for you, what must you have shouted? “Yahoo!”? But when it comes to the world wide web, there’s one name that has crafted a celebrity position amongst the surfers – Yahoo! “Our first quarter 2007 financial results reflect solid execution against our plan. We remain focused on building innovative products and services...,” asserted a confident Sue Decker, Executive VP and Head of Advertiser and Publisher Group, Yahoo!

For Complete IIPM Article, Click on IIPM Article

Source : IIPM Editorial, 2007

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

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