Let us begin with the four big IT giants of India. Talk of TCS, Infosys, Wipro and Satyam, and you have their establishments already climbing the vertical growth ladder in China. TCS having become the first Indian IT major to reach China, announced a few months back that it would create about 5,000 new jobs over the next four years in China through its JV agreement with Microsoft and three Chinese companies. The JV with a paid-up capital of $14.7 million, and where TCS currently owns 65% ownership (with Microsoft having 10%), already has 500 people working in China. So, India is not just looking to exploit the low cost benefits from the Chinese markets and reap rich returns from Chinese markets, but is also taking the plunge into the Chinese talent pool. Then again, Infosys has set up its service subsidiary in Shanghai, a 200 people camp which has an initial paid-up capital of $5 million. As per Infosys Technologies (Shanghai) Co. Ltd., this 20,000-sq. ft. office in the Shanghai Pudong Software Park in China will serve as an alternate delivery hub for Infosys in the A-PAC region. Then there are other IT service majors (read as KPOs and BPOs) which have experienced favourable weather in the Chinese markets. Evalueserve for one launched its KPO (business analytics and research wing) in Shanghai and has done very well for itself as Ashish Gupta, COO, Evalueserve asserts, “We went there to serve the Chinese, Korean and Japanese language markets. Looking at the way matters have progressed, the approvals have been very fast indeed and the experience has been very comfortable in Shanghai.” Then there is Wipro Technologies which has supposedly found a potential hub to serve its global clients as A. L. Rao, COO, Wipro Technologies told 4Ps B&M, “The quality of IT talent is also good. We haven’t found any difficulty in talent for both our centres in Beijing and Shanghai. We are servicing global clients from our Chinese centres,” he says, adding that after gaining experience, Wipro will look at the domestic market, along with the Korean and Japanese markets. “The government response has also been good. But as a centre, costs come are at par with India,” he reasons.
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Source : IIPM Editorial, 2008
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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