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Ps B&M caught up with Sudip Bandyopadhyay, Reliance Money CEO and Director, he was carefully confident of his firm’s objectives, “India is not in its cities only. India shining can truly happen if the growth covers all the Tehsils of India. India has 300 million bank accounts (savings & current), 30 million unique MF folios, but only 6 million unique demat accounts. Reliance Money has a long-term strategy with a vision of inclusive growth and would invest in creating an India wide network.” And how exactly does the company plan to do that? Sudip’s figures told the story, “It is our endeavour to cover 5,165 Tehsils out of the 5,645 Tehsils by the end of this financial year. Our outlets (in these Tehsils) would include our own branches, as well as partner locations.” To Reliance Money’s credit, the company already has a presence in 727 cities & towns across India. But wouldn’t the presence of other large players pose a sizable threat to Reliance? “The ‘large/reputed’ players have no presence in the interiors of the country and credible intermediaries are present in only top 50-60 cities/towns!”, claimed Sudip, reaffirming his organisation’s marketing reach and superiority.
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
Ps B&M caught up with Sudip Bandyopadhyay, Reliance Money CEO and Director, he was carefully confident of his firm’s objectives, “India is not in its cities only. India shining can truly happen if the growth covers all the Tehsils of India. India has 300 million bank accounts (savings & current), 30 million unique MF folios, but only 6 million unique demat accounts. Reliance Money has a long-term strategy with a vision of inclusive growth and would invest in creating an India wide network.” And how exactly does the company plan to do that? Sudip’s figures told the story, “It is our endeavour to cover 5,165 Tehsils out of the 5,645 Tehsils by the end of this financial year. Our outlets (in these Tehsils) would include our own branches, as well as partner locations.” To Reliance Money’s credit, the company already has a presence in 727 cities & towns across India. But wouldn’t the presence of other large players pose a sizable threat to Reliance? “The ‘large/reputed’ players have no presence in the interiors of the country and credible intermediaries are present in only top 50-60 cities/towns!”, claimed Sudip, reaffirming his organisation’s marketing reach and superiority.For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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